Kostenloses KI-Sichtbarkeits-Audit —Empfiehlt KI Ihre Website?

AI visibility measures how often and how prominently your brand, products, or website appear in AI-generated answers from ChatGPT, Google Gemini, Perplexity, and Claude. In 2026, AI answer engines are replacing traditional search results for millions of queries. If AI cannot find, understand, or trust your website — you are invisible to a growing share of your potential customers.

AEO — Answer Engine Optimisation — is the practice of structuring your website content, metadata, and schema markup so that AI answer engines cite your pages in their generated responses. Unlike traditional SEO which optimises for click-through rates, AEO optimises for citation frequency. Organization schema, Speakable schema, and clear entity signals are the highest-impact AEO tactics. Note: Google retired FAQPage rich snippets from SERPs on May 7, 2026 — but Google has confirmed the schema still helps AI engines parse and cite content, which is what this signal measures.

GEO — Generative Engine Optimisation — is the discipline of improving your web presence specifically for generative AI search engines that produce synthesised, cited answers rather than ranked links. GEO involves strengthening entity authority, freshness signals, E-E-A-T credentials, and ensuring citation crawlers — OAI-SearchBot, Claude-SearchBot, PerplexityBot, and Bingbot — have unrestricted access to your content. Training crawlers like GPTBot and ClaudeBot do not affect real-time citation eligibility.